Who We Are
The Visit San Antonio River Walk Department is a small but passionate team dedicated to bringing our community’s rich culture to life through 25+ events every year. From vibrant parades to festive celebrations, we create experiences that unite locals and visitors in the heart of San Antonio. Our team of five is committed to elevating these events, but they simply wouldn’t be possible without the incredible support of volunteers like you. We’re building a community of volunteers who help us make each event a success, and we can’t do it without you.
What We Do
The Ford Holiday River Parade is a cherished legacy event that lights up downtown San Antonio, marking the start of the holiday season the day after Thanksgiving. This magical evening illuminates the River Walk and brings the community together in celebration. To bring this beloved tradition to life, we rely on the incredible support of volunteers. In the week leading up to the parade, volunteers help count and label chairs, ensuring every attendee can easily find their seat. On the day of the event, volunteers serve as wayfinders, ushers, and gate attendants, guiding guests along the River Walk and enhancing their experience. Your involvement is key to the success of this iconic celebration!
Program Opportunities
